Virtual staging definition

Virtual or digital staging is a technique that involves using specialized software to fill empty rooms with furniture and decor. While many people are familiar with traditional staging, when sellers buy new furniture and decor items to enhance vacant homes, virtual staging achieves a similar effect by placing real furniture models in the space digitally. This method makes it possible to create inviting interiors in empty rooms, all done using computer technology. Skilled architects and designers can craft unique solutions that significantly increase the visibility of property listings thanks to access to thousands of high-quality digital models.

What makes virtual staging valuable?

Virtual staging is popular in various spheres, but the real estate market has recently taken advantage of this service the most actively. Buyers are more inclined to look at staged homes in the listings instead of vacant ones. This method is highly effective in attracting interest to empty properties and can help facilitate quicker sales. A visually appealing interior can captivate potential buyers and encourage them to consider the home for purchase. Moreover, it helps them envision how they might utilize a free space.

Only 10% of people can really understand the actual size of an empty room and picture how furniture would fit in it. The rest of the people tend to see only bare walls, which is why interior items are so important and help them visualize the space. Digital staging is a popular choice among real estate agents for creating interest, and it successfully copes with this task.

4 Reasons that make virtual staging an outstanding service

Real estate marketing encompasses many strategies, but virtual staging is the primary choice for selling empty homes. The reason for its popularity lies in the extensive benefits that this service brings to customers.

• Affordability. Virtual staging services make up only 1% of the traditional staging cost or even less.
• Minimum delivery time. You may get a completed virtual staging order within a couple of days or during a week, depending on the project’s difficulty and the number of images ordered.
• Flexibility. Virtual staging gives a chance to test various interior styles in one space, make necessary changes easily, and take advantage of images in all possible ways.
• Ease of order placing. The only thing required from a client is to take photos of the property and send them to the staging company by mail. 

Other ways to use virtual staging

You can use virtual staging services to declutter, depersonalize, or change the design of a room. These services offer numerous benefits, making it easier to sell empty properties, which can leave the market twice faster than previously.

Although there are many companies offering virtual staging today, some clients are disappointed by the quality of the photos they receive. To achieve truly stunning and lifelike images, it’s essential to select a reputable staging team and consult with professionals in the field.

Virtual staging peculiarities and price

Many average buyers fail to imagine an ideal interior design for each empty room. In fact, only about 10% of people can visualize this effectively, and the rest of the people tend to seek help from professionals who specialize in physical staging services. They often hire an interior designer to create a tailored design for a specific room and choose complementary furniture. This service is particularly appreciated by real estate agents looking to sell vacant homes, as staging can help speed up the sale process. 

It’s clear that the goal of both actual and virtual staging is to drive quick sales. However, the costs involved are quite different. Physical staging usually costs between $5,000 and $7,000, while 3D home staging is a more affordable alternative, with prices varying from $60 to $200 per photo, depending on the company you choose.

How is virtual staging performed?

When a person sees a stunning photo of a stylish interior in a home offered for sale, the first thought that occurs to that person is how his family would thrive and create joyful memories in that space. This highlights the effectiveness of virtual staging as a marketing strategy that influences buyers on a psychological level.

However, there is still little information about the way digital staging solutions are created. The interview of Andrew Zlobin, Spotless Agency CEO, explains that virtual staging professionals focus on 3 key aspects:

1. Real property photography. Many realtors prefer to work with professional photographers to get stunning images of rooms that focus on the perfect angles and lighting, which they later share with the staging company.
2. Reference images. It’s essential for designers to understand what each client wants to see in terms of furniture, interior aesthetics, and the functionality of their spaces. Reliable digital staging firms offer free revisions to guarantee total customer satisfaction without any extra charges.
3. A floorplan. A property layout is required to ensure that scaling is done properly and the image looks very realistic and detailed.

Key aspects to make virtual staging projects exceptional

It’s clear that technical details are important to achieve outstanding results, but the true success of any project depends much on the designer’s education, experience, professionalism, skills, and talent, as well as the virtual stagers involved. They should possess degrees in Architecture and Computer Design, along with a strong proficiency in top visualization, 3D virtual staging, and other relevant tools and software that enhance advanced virtual staging solutions.

Time is another significant factor when it comes to processing virtual staging orders. Reputable firms try to deliver top-notch solutions within 24 hours if the number of photos is reasonable. While there might be occasions where the waiting time increases a bit, the overall turnaround is still much quicker than conventional staging, typically just a few days. It’s clear that virtual staging is an innovative approach that is likely to replace physical staging in the real estate industry and other fields. It provides many benefits for clients and acts as a powerful marketing tool that leaves a great impression of empty properties.

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Interior design is a fascinating profession that blends creativity with technical expertise to create harmonious living spaces. Its primary goals are to enhance functionality, improve life quality, and provide comfort, maintaining an appealing aesthetic. 

Each design is tailored to a specific building, taking into account its location, the individuals who will live there, and its intended use. Additionally, every project must adhere to regulatory standards and embrace principles of environmental sustainability.

Stages of interior design development

Any interior design professional should complete a number of steps to develop a high-quality and detailed project that meets customer expectations. They include:

1. Making necessary measurements and research.
2. Developing an idea and making a plan for its implementation into reality.
3. Conducting a creative analysis and integrating knowledge into the new project.
4. Representing a final view of the interior design with the help of visual tools.
5. Working on the project realization by making necessary constructions, renovations, and adding decor. 

The primary aim of any interior design project is to satisfy the client’s needs and achieve all the objectives established during the planning phase.

Basic challenges and tasks of the interior design process

People often think of interior designers as artists, but they might not be aware of the extensive services these professionals offer to make their concepts a reality. Here are a few examples of what they do:

• Research and analysis of the client’s goals and requirements
• Development of the design project budget with necessary documents, calculations, sketches, and diagrams;
• Creation of the initial plan of the space with 2D and 3D designs that meet all the wishes and hope of the client;
• Asking for the design plan approval where everything from functionality and curb appeal to safety and meeting budget limits are considered;
• Selection of all the necessary materials, shades, textures to comply with the original design concept and the consideration of functional requirements, safety measures, maintenance peculiarities, and financial aspects;
• Making purchases of all the furniture, lights, decorative pieces, equipment and ordering the services of shipping, assembly and installation;
• Managing the construction and design process to fit the budget and meet the timeframes;
• Working on the construction papers that will emphasize possible novelties and changes in the project;
• Coordination of other professionals’ work and collaboration with all the participants to fulfill the goals set at the beginning. These experts include architects, construction workers, engineers, electricians, and many others;
• Preparation of the papers necessary to file with the code enforcement specialists;
• Observation of the project development process and reports about the progress. Informing about the new tasks and running a post-occupance evaluation report;

Although interior design might seem to be a simple and fun activity, the truth is that not everyone can manage these responsibilities to a high standard. Therefore, picking the right interior design professional is an important decision if you want to achieve your ideas as accurately as possible.

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Cassandra La Valle’s fantastic blog invites you to explore stunning interiors she used to work on. She keeps up with the latest trends in interior design and shares her insights and inspirations. You’ll discover a wealth of design examples, a travel section filled with exciting destinations, and information about unique design shops worldwide. Plus, you can enjoy articles on entertaining design and browse through exclusive DIY projects.

Old Brand New

Being a designer, photographer, and art director, Dabito has created an inspiring blog that young designers will surely love. It offers a rich collection of visual materials and articles, including the intriguing ‘Before and After’ posts. For those who enjoy DIY projects, there are numerous ideas to explore, along with tours of various homes and apartments. Discover a wide range of decorative items and fascinating style insights in this informative blog, too.

Coco Lapine Design

Sarah Van Peteghem, who is a true source of inspiration, showcases her creative ideas on her blog. Her projects are infused with a romantic vibe and captivating aesthetics. Readers will love the diverse blog categories, featuring everything from interior design inspiration to travel experiences and DIY ideas. 

Savvy Home

Gabrielle Savoie’s blog is dedicated to blending the themes of “coastal lifestyle” and “American design.” It’s recognized as an online decor hub, offering inspiration for those with a creative flair. Explore the blog for fantastic articles on design and decor, where you’ll discover a wealth of information on style and fashion.

Apartment 34

Launched by Erin Hiemstra, this blog has gained immense popularity in the home design community. Each interior showcased is carefully picked by the blogger, along with a variety of beautiful images and fascinating descriptions. You’ll find everything from charming garland ideas to scrumptious recipes and the latest decoration trends. Prepare to be inspired by gorgeous designs and fantastic images that you’ll want to take into account!

Emily Henderson

This blog, named in honor of its creator, presents the vibrant and impressive interior designs of stylist and television star Emily Henderson. Readers can find invaluable advice suitable for any budget, as well as a selection of makeovers accompanied by before-and-after photos. Additionally, Emily shares an overview of different design resources and videos that enrich the discussion on interior design and style.

Country and Town House

The online magazine serves as a fantastic hub for anyone who loves home design. You’ll find a plethora of useful tips on home living, while the ‘Interiors’ section is packed with exciting design ideas. It includes updates on the latest trends, profiles of top designers, shopping guides, and creative decor suggestions, plus a variety of other interesting articles to explore.

Get In My Home

This interior blog is the brainchild of Emily Osmond, who has been sharing captivating stories about Australian designers and their design firms. It’s a fantastic platform for anyone interested in interior design tips, eager to discover well-known designers, or in search of fresh and creative ideas.

Decor8

Holly Becker began her Decor blog in 2004, and it has evolved into a valuable source for design and decorating tips, color schemes, DIY projects, and much more. The blog emphasizes different categories, including objects, locations, businesses, and people, so you can choose what you enjoy the most. An exciting feature of the blog is its e-courses in interior design aimed at beginners, so don’t miss the chance to gain new skills!

Amber Interiors

Amber, the owner of Amber Interiors Inc., established this blog to share her passion for interior design with others. Her firm specializes in providing practical architectural solutions for clients. On the blog, Amber showcases her ideas, projects, and sources of inspiration. The website features various categories, including before-and-after transformations, quick design tips, and a plethora of visual examples that are definitely worth exploring.

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It’s completely traditional for people to become attached to their homes, so it’s tough to say goodbye to them when it’s time to sell one. However, if you’ve decided to put your property on the market, it is essential to prepare it for staging. 

The first step is to depersonalize the space. You’ll need to get rid of clutter, old furniture, and clothes you no longer wear. While these items may feel useful, they often just take up space. Keep only the truly meaningful and valuable items, and let the rest go.

One more important step before staging your home is to declutter and remove personal items. For effective staging, the house should be nearly or entirely empty. Be sure to remove photos, personal belongings, and kitchen items, as empty spaces tend to look at the photographs more attractively. Also, think about making some minor repairs to improve the look of your home. Your favorite wallpapers or doors might not resonate with each other, so it’s a good idea to fix small issues and swap out very personal elements.

A well-staged home should have a neutral appearance to attract a wider audience but also highlight its unique features.

Correct all the mismatches in colors and furniture

Poor interior design can be more detrimental than having no design at all, and that’s a hard truth to accept. The reality is that only about 10% of people can truly visualize a space, making it even more challenging for them to make adjustments. If a property owner has furniture that doesn’t look good with the wall colors or doesn’t blend well, potential buyers will struggle to envision a different layout without that furniture.

Furthermore, poor combinations can detract from the house’s appeal. They can disrupt the stager’s work, making it ineffective since designing with only a few strange pieces is quite difficult. That’s why it’s crucial for colors, textures, and furniture to harmonize and form a unified vision—only then can the stager’s efforts lead to the results you want.

Add natural and artificial sources of lighting

It’s a well-known fact that homes with good lighting tend to sell more quickly. People generally prefer spacious and bright rooms, making this aspect important to consider. A stager’s job is to showcase a property in the best light possible, and lighting is crucial in achieving that. 

Even in darker spaces, a designer can arrange lighting to create a warm and inviting ambiance. To maximize the natural light in your home, it’s a great idea to order a thorough window cleaning.

When it comes to the kitchen, lighting deserves special attention because a poorly lit area can ruin the joy of cooking. Choosing the right chandeliers and bulbs is essential as they can transform the look of the room entirely.

Additionally, incorporating decorative elements and accessories can really make your home shine. Silver tableware, crystal ornaments, and glass decor can reflect light beautifully, infusing your space with a sense of glamour and inviting charm.

Work on the curb appeal

When you think about an estate, you often imagine only the rooms inside, but the concept actually encompasses much more. It includes everything from the land the house sits on to the expansive terrace that can serve multiple functions. Staging professionals need to keep this in mind when they design the interior of the estate. It’s important to not only showcase the potential of these spaces but to highlight them, as they can create a specific atmosphere and also offer extra storage or a relaxing area.

Sometimes, a demonstration that potential buyers can build a personal swimming pool on this land can be the key factor that impacts their decision.

Enhance the look of your house with flowers and greenery

The presence of green color and potted plants has always made homeslive and vivacious, adding a refreshing touch. No one wants to navigate through spaces with bare walls and a monotonous feel. This is why introducing some natural elements into your home is a great idea. Before you take photos for staging, think about incorporating potted plants. They can create a delightful experience for potential buyers as they enter, and they can also be essential components of your interior design during the staging process.

You might also think about placing greenery directly in the photos. The interior can look entirely different when it’s decorated with flowers or plants.

The yard, garden, and flowerbeds are just as crucial as the home when it comes to how it’s perceived. A charming and colorful outdoor space can truly delight the senses! That’s why stagers need to plan the design of the area around the house carefully, as it can sometimes outweigh the importance of the house itself.

Final ideas

Staging plays a crucial role in marketing, and it’s essential to approach it with professionalism. A skilled stager should be well-versed in interior design principles and software, as well as effective marketing strategies. This article highlights some of the most valuable tips for staging, and we believe that applying them will help you sell your property more quickly and efficiently.

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In 2006, Andrew Zlobin earned a Bachelor’s Degree in International Economics from Ternopil National Economic University in Ukraine. His passion for interior design began at school and eventually evolved into his primary career focus. 

From 2006 to 2014, he worked as a freelancer, creating interior designs and 3D visualizations for clients in the USA, Australia, Great Britain, and different former CIS countries. 

In 2015, he established Spotless Agency, which started with only one employee – Andrew Zlobin, and has since expanded to a team of 45 talented interior designers and 3D artists. 

Over the years, Andrew has successfully positioned Spotless Agency as a leading name in the US virtual staging market.

Achievements And Awards

Spotless Agency was named the best virtual staging service provider in the USA for real estate marketing by fitsmallbusiness.com in 2018. 

Thanks to Andrew Zlobin’s exceptional management, the agency stands out as one of the premier companies offering virtual staging, 3D visualization, and a range of marketing resources important for real estate sales and rentals.

Companies Spotless Agency Is Proud To Work With

Spotless Agency provides services to the largest real estate agencies in the USA and is a well-known company in this sphere. Some of them include Citi Habitats, Keller Williams, Coldwell Banker, Compass, Nest Seekers, and others. 

Additionally, you may see examples of Spotless Agency projects in virtual staging and 3D visualization in many other companies. These are such famous names as Douglas Elliman, Brown Harris Stevens, Corcoran, Halstead, Sotheby’s, Greystar, Triplemint, and Canadian Minto Apartments.

Participation In Different Events

Andrew Zlobin takes part in all relevant exhibitions and events that promote virtual staging and 3D visualization solutions. He consults with colleagues in the 3D visualization and interior design sectors consistently and is passionate about teaching those interested in virtual staging and 3D visualization. 

His contributions help to raise the standard of these services in the US real estate market. At present, Andrew is working on two more startups that will undoubtedly be beneficial for people engaged with visual materials, just like he is.

Outside Professional Activity

Alongside his professional endeavors, Andrew Zlobin has a passion for painting and arts. He also conducts research and writes articles focused on the real estate industry, while actively participating in boxing. 

Andrew is convinced that true success comes from pursuing what you love, establishing clear objectives, and staying updated with current trends and technological advancements.

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Naturally, the primary role of a real estate agent involves buying, selling, and renting properties. Yet, not everyone is eligible to obtain this position. Many regions require specific certifications and educational backgrounds to work in this field. The same applies to those willing to be property managers. Everyone has to begin their journey somewhere. If you’ve successfully entered this industry and stay updated with current trends, it can be an excellent opportunity to earn profit and enjoy the freedom of not being obliged to work in an office or during traditional work hours.

Being a landlord

Many individuals with multiple properties opt to rent them out, generating a consistent income stream. This strategy is an excellent way to grow your savings by making a wise investment in real estate and getting additional funds on a monthly or quarterly basis. If you become a successful landlord, this business could provide enough income for you to retire comfortably. If you choose to become a landlord, it’s wise to consider a tenant screening service to help you understand who will live in your property.

It’s important for landlords to recognize that circumstances can change unexpectedly, because of financial needs or a wish to cease the responsibilities of being a landlord. If your property is unoccupied, selling it can be done quickly and easily. However, if tenants continue living there, you’ll need to approach the situation thoughtfully.

Property flipping

If you have a few thousand dollars to invest, you might consider making money by flipping properties. This involves purchasing homes or commercial spaces that need a lot of work, renovating them to give them a fresh, modern look, and then selling them for a significantly higher price. While this isn’t a way to generate a consistent cash flow, the profits can provide you with a comfortable living for several months.

Estate management

If you’re not ready to invest much money at the start of your real estate career, working for a property management company could be a great option. You can manage property maintenance, find tenants, and earn commissions along the way. Just remember, if you want to provide management services, you’ll need to have an office and some space to store your equipment and materials.

Bird-dogging

This term represents a freelance real estate business where a person connects with sellers of properties that haven’t been listed. You’ll need certain skills to secure good deals for investors, but it can also be a great way to earn some extra income on the side.

Photography and video tour services

It’s nearly impossible to think of a property listing that lacks photos. Even if there are some, they rarely get noticed by potential buyers. Photographs and video tours are vital components in the realm of real estate. Researches indicate that listings with professional images are not only sold quicker but also get more views. This is why contemporary property owners don’t hesitate to invest in top-notch photography and may even seek out virtual or home staging services for empty properties. If you have a talent for photography and videography, along with the technical know-how and artistic vision, this could be an exciting area for you to explore.

Combining different ideas

The final category of real estate ventures involves blending the roles we’ve discussed earlier. You can work as a real estate agent, manage rental properties, and even purchase distressed properties to fix up. This approach can lead to multiple income streams, but it also means you’ll have more responsibilities and higher earnings.

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The primary goal of every home stager is to enhance the attractiveness of a property to potential buyers, ultimately maximizing its selling price. When a client turns to the staging company, the professionals present various effective strategies to make the home more interesting. Here are some of the most popular techniques to achieve this:

• Removal or rearranging the furniture located inside;
• Buying new examples of furnishing;
• Enhancing space with decor and accessories;
• Adding more colors and textures;
• Putting focus on the room’s advantageous properties.

Designers and decorators use a variety of techniques to enhance a home’s appeal to potential buyers. Each method is carefully chosen based on several factors, including the presence of furniture and the transformation budget. Generally, the cost of staging services can range from $500 to $5,000, depending on the specific project requirements.

At the same time, there’s a simple alternative to traditional home staging called virtual staging. You can launch a business that helps homeowners enhance their property listings using cutting-edge software. This method is highly effective in attracting more views and speeding up the home-selling process. Plus, since these services are more affordable, many people are likely to take advantage of them.

Reasons to start a home or virtual staging business

You might be curious about the increase in the number of companies that provide home staging services. The main reasons for that are numerous advantages of investing your money and time in the staging sector.

• Low start-up cost;
• Incessant demand for the services of this kind;
• No need to obtain any licenses to run this business;
• The possibility to demonstrate your talent and designer skills to lots of people;
• Affordable marketing approach made mainly through the real estate agencies.

What challenges may you face in the home staging business?

Undoubtedly, every business has its own set of challenges, especially when considering the swift evolution of technology. Consequently, even a successful venture like home staging must overcome some obstacles.

• Difficulty of finding clients who know the value of home staging and won’t doubt ordering these services;
• Choosing virtual staging over traditional home staging because of the huge difference in price;
• You should develop high-quality projects to be competitive in this sphere and meet traditional time frames;
• The working schedule is difficult to predict, so some orders may be completed at late hours or overnight.

Top tips to succeed in staging business

Staging plays an important role in the real estate industry. Therefore, if you’re looking to launch your own business in this field, it’s important to take into account several factors, including:

• Considering the peculiarities of the real estate market in your area;
• Making connections with real estate agents;
• Developing an attractive portfolio with the brightest examples of your works;
• Enhancing your computer design skills and following the latest trends to be competitive;
• Being an effective communicator to sound convincing for your clients;
• Looking for the destinations with the best design elements and items;
• Doing a variety of responsibilities except for designing.

In today’s real estate market, both home staging and virtual staging have become quite popular, leading to a strong demand for high-quality services in this area. However, the competition is fierce, so it’s essential to provide exceptional solutions to stand out and achieve success in this field.

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Many individuals often mix the terms of the virtual staging process and placing an order. They tend to think that the latter step for empty property is a lengthy and tiring task. The good news is that you don’t even have to visit the office! It’s enough to send a high-quality photo of the vacant home along with some style examples you prefer, and you’ll receive a beautifully staged image in a matter of hours. 

However, it’s important to note that staging isn’t an instant process. A skilled designer and architect must go through several steps to create a polished and appealing final look.

1. Analysis of the photograph to pay attention to all the tiniest details.
2. Making important measurements for the items to fit well.
3. Looking through furniture examples, decorative items, and accessories to match the overall interior design.
4. Developing a range of drafts to see what image looks outstanding.
5. Finalizing the process of virtual staging by adding necessary mood, lighting, and other atmospheric details. 

As a result, the customer comes up with a completely transformed space that is difficult to compare to their original version. The designer has created an interior filled with captivating details and unexpected solutions. Thanks to the designer’s expertise, the room feels vibrant and inviting.

An empty house can look chilly and uninviting. But virtual staging can make it feel warm and welcoming, even if it is depersonalized. This enhancement significantly boosts the attractiveness of  property to potential buyers and helps them stay engaged.

What changes take place when image is staged virtually?

A lot of customers don’t fully understand how virtual staging can change their photos for better. This amazing tool is great not only for empty homes for sale but also for homeowners who want to improve their interiors. One of the key advantages offered by virtual staging is its affordability and adaptability. You can edit photos as many times as you need until you achieve the desired result. There are several challenges that virtual staging professionals have to handle.

• whether some of your furniture enhances or other versa spoils the look of your space, virtual staging can remove all these pieces.
• Making the colors and textures of finishes different. Repainting walls, applying new textures and finishes take a lot of time and effort, but virtual staging can try on new examples much cheaper and faster.
• Changing important floor parts like windows, doors, etc. It’s a real challenge to change a floor plan on practice, but you can easily add or remove walls, change the places, size and form of windows and doors, and apply all other changes with virtual staging.
• Depersonalizing property images. A key factor that can discourage potential homebuyers is the sense that the property is still connected with someone else’s life. This often happens when photos showcase personal items such as family pictures, collections, but virtual staging can effectively address this issue.
• Substituting the furniture available at the moment. A lot of sellers wonder if investing in pricey furniture is really worth it, especially if it doesn’t enhance the overall look of their space. Virtual staging can be a great tool to assist in making that tough decision.
• Filling the room with more light or dim. Lighting is an essential feature in every space. Some individuals enjoy a romantic glow, while others choose to keep their curtains shut for privacy. It’s vital to determine if the lighting options you’ve picked will work well for your lifestyle with virtual staging.
• Enhancing the look of the current interior. When you realize that your space needs a makeover but feel uncertain about the specifics, it’s a great idea to consult professional designers who have a strong grasp of virtual staging solutions to bring your ideas to life.

• Considering customer preferences in the new design. Empty spaces don’t appeal much to buyers or homeowners typically. Thanks to virtual staging, it’s possible to imagine how these rooms would look if a skilled designer were to work his magic on them. 

Final words

Although virtual staging has existed for some time, it has only recently gained recognition in various industries, thanks to the many benefits it provides. This approach allows you to explore creative ideas in an affordable way and help you avoid making costly mistakes in the design process.

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1. It’s a proven fact that staged homes are usually sold for the price higher for 6% than the median cost. This fact is supported by the survey run by Coldwell Banker Real Estate Corporation.
2. Vacant property spends thrice more time in the market than staged real estate. The analysis made by the Real Estate Staging Agency has shown that staging homes which have spent 156 days in the listings makes it possible to sell them much faster – for 42 days on average. The time they have spent in the market decreased by 73%!
3. Home staging plays a crucial role in property visualizing, and 81% of buyers confirm this fact.
4. The impact of home staging on buyers is admitted by 49% of real estate agents.
5. It’s a great rarity that homes are sold for the price announced, but staging helps to achieve that in 95% of cases.

In addition to these facts, there are numbers from the National Association of realtors that emphasize the value of staging and reasons to introduce it.

• 58% of realtors agree that staging increases the home value;
• 97% of the real estate professionals believe that the buyer’s view of the property is highly influenced by staging. 
• 27% of buyers don’t notice possible problems characteristics of the property when it’s staged;
• 40% of people who saw a staged home online want to visit in person. 

Recent statistics from previous years and the current data show that home staging continues to be an effective strategy for real estate agents. It not only attracts potential buyers’ interest but also proves to be highly beneficial for sellers, who typically invest just 1% of the total cost and see significant returns. It’s clear that home staging services have become essential in marketing and real estate, and it’s important to rely on professionals to maximize these benefits.

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